Communication monitoring

reputation

 

New social networks, diluting of audiences… It becomes increasingly difficult for brands to know and control their communication and to position themselves on their digital tools. OPINION TRACKER®, monitoring and analysis tool, help companies better know their market and clients in order to define relevant communication strategies.

 

 

 

 

  • Identify influencers in your activity branch
  • Follow your clients’ conversations about your brand
  • Spot critics and advocates for your brand
  • Engage in conversations and interact with your consumers
  • Define an editorial line for your brand’s website, social networks by adapting conversations to the detected targets
  • Refine your brand’s communication on the web
  • Measure the efficiency of delivered messages
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